with an emphasis on small & medium scale enterprises who are competing to make a place for their brands in the Indian and international markets.
About Us
aacaara, a Sanskrit word meaning “foundation of law through customary usage” , is a premium Intellectual Property Rights (IP) consultancy providing commercially sound legal advice to companies with an emphasis on small & medium scale enterprises that are competing to make a place for their brands in the Indian and international markets.
With talent and services crossing borders far more easily today than a decade ago, receiving consultation that evaluates international effects and ramifications while advising on domestic issues is of prime importance – which is aacaara’s specialisation. Our focus is to assist our clients in protecting and enforcing their brands and other IP, domestically and internationally.
At aacaara, we provide bespoke IP counsel to meet our clients’ business needs in a constantly transforming economic climate. Our value system aims to provide brand owners with legal advice that addresses commercial issues along with resolving legal queries. In other words, we fill the lacuna that exists today for businesses to obtain advice on their branding strategies from an internationally experienced professional team.
aacaara brings together likeminded, talented and highly experienced professionals committed to providing an international standard of service to our clients.
A full IP legal services provider, aacaara assists clients in the prosecution, enforcement, assignment and licensing of trademark, copyright, design and other IP rights.
aacaara specialises in global trade mark portfolio management services including advising on brand adoption and expansion strategies, potential trademark and brand exposures, trademark clearance and brand strategising, IP due diligences and drafting agreements including franchising agreements, software development agreements, technology transfer agreements, sponsorship agreements, celebrity endorsement agreements etc.
aacaara is led by Neha Ahuja Rajagopal, a dual qualified lawyer (India and England & Wales) with extensive experience and skill in the field of IP in India and in the United Kingdom (UK). In addition to advising pharmaceutical companies, Government organizations, business process outsourcing companies, information technology companies and entertainment and media companies on a number of IP issues in the UK, in India as well as other European and South-East Asian countries, she has also represented them before various forums such as the Delhi High Court, the Supreme Court of India, the Office of Harmonization for the Internal Market, the UK Intellectual Property Office and the UK Customs Office.
